What I Do

CAREER GOAL: To secure a challenging position with an organization where I can contribute my knowledge base while directly supporting the company’s productivity and reputation.

 

EXPERIENCE
Assistant Public Relations Account Executive, Stern Advertising, Pittsburgh, PA Sept ’11 – Mar ‘12
Planned and executed special events for Feld Entertainment
Monitored internal status of projects and due dates
Assisted in multiple PR plan creation, implementation, and evaluation; including media monitoring
Assisted with on-air interview preparation for client representative
Implemented account programs and maintain regular contact with client
Created and maintained social media posts and accounts for local McDonald’s clients
Develop editorial/journalistic/media contacts and initiated relationships with key media
Researched and compiled extensive information for new business

Public Relations Intern, Stern Advertising, Pittsburgh, PA Jan ‘11-Sept ’11
Researched and pitched ideas to target media
Shadowed PR Executive in event planning and execution
Prepared and disseminated press kits

Marketing Comm. Intern, R.E. Whittaker Systems, New Castle, PA, Jan ‘10-May ‘10
Coordinated with multiple contacts for trade shows and meetings
Updated and created print materials, including brochures and flyers

Fashion Communications Intern, Crazy Hot Clothes, Pittsburgh, PA, Oct ‘10-Jan ‘11
Participated in all areas during fashion shows and photo shoots
Maintained social media communications

Public Relations Coordinator, Coast to Coast Magazine, PA, Jul ‘09-Dec ‘09
Created all the press materials for launch of e-magazine
Performed ongoing evaluations of public relations efforts

Public Relations Intern, Harrisburg City Islanders, Harrisburg, PA, May ‘08-Aug ‘08
Responsible for event coordination for private parties and VIP events
Assisted in marketing and promotional efforts, including on-field sponsor promotions
Designed sponsor gift packages

Student PR Associate, Westminster PR Group, New Wilmington, PA, Aug ‘08-Dec ‘08
Designed, updated, and published new website
Prepared materials such as brochures, newsletters, and press releases

Student Advertising Associate, Westminster PR Group, New Wilmington, PA, Aug ‘07-Dec ‘07
Worked with creative team to develop a full advertising campaign
Designed advertising to reach new, younger market and stay within budget

Research Campaign, The Lighthouse Foundation, Butler, PA, Jan ‘08-May ‘08
Produced full public relations campaign and updated publicity material

Assistant Manager, Waterworks Cinemas, Pittsburgh, PA, Jun ‘10-Nov ‘10
Oversaw daily operations and staff

 

EDUCATION
Bachelor of Arts, Public Relations Minor: Marketing                                                      May 22, 2010
Westminster College, New Wilmington, PA

 

LEADERSHIP & ACTIVITIES
Public Relations Student Society of America, Lambda Pi Eta Communications Honor Society, PRSA Renaissance Awards Committee, Future Media Professionals, National Social Sorority, National Social Sorority Alumnae Advisory Council, College Programming Council

 

COMPUTER SKILLS
Proficient in PC and Mac Operating Systems, Microsoft Powerpoint, Publisher, Excel, and Word, Adobe Creative Suite, Social Media sites (including Facebook, Twitter, Foursquare, LinkedIN, Tumblr, Pinterist, and blog platforms)

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